Print & Marketing · Brand

Shaping a New Identity: Ovato Innovation Explainer

Client: Ovato
Services: Art direction
Storyboards
Design
Animation
Production & project management

Following the merger of IPMG and PMP, Ovato needed to communicate its position as a leader in print and marketing solutions across Australia and New Zealand - and specifically to bring its technology and customer platforms into a clear, confident story.

I developed a brand explainer animation that converted sophisticated business services into content people could actually follow, reinforcing Ovato's positioning as a forward-thinking partner and showing how motion design and storytelling can turn technical capability into something accessible.